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Take Control of Resale

Set rules, secure delivery, capture every buyer — all at no extra cost.
Activate PatronSafe Resale

THE PATRONSAFE PROMISE

Transparent. Fair. Patron-First.

Resale can be seamless, secure, and patron-first. With PatronSafe Ticket Resale, you define the rules—ensuring fair pricing, valid tickets, smooth handoffs, and new patron insights that help your audience grow. Give your patrons the options they expect. There’s no additional cost from True Tickets to enable resale. Some venues may apply their own resale enablement fee during the original ticket sale.

  • Safely engage with the secondary ticket market
  • Enforce price and time limits
  • Limit resale by event, constituent, price type, or order
  • Protect your patrons via secure ticket delivery
  • Expand your audience with new buyer data added to Tessitura
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“Northwest Arkansas has a growing arts and culture scene—audiences here are tech-savvy and value trust and transparency. PatronSafe Ticket Resale empowers us to manage that demand by providing a safe option for reselling tickets. The service allows us to protect our patrons from excessive mark-ups and give them confidence that they are valid tickets with dynamic QR code delivery - all  while still harnessing the visibility that resale marketplaces offer.”
Carlos VicenteVice President of Marketing and Sales at Walton Arts Center
"Resale is part of how today’s audiences buy tickets, and we believe it’s our responsibility to meet them there with transparency and care. PatronSafe Resale allows us to show up in those spaces on our terms by protecting the integrity of our low-price offers, ensuring ticket authenticity, and helping audiences make informed choices. As a nonprofit, our mission is rooted in access and trust, and that extends to every part of the customer experience."
Gabe JohnsonDirector, Criterion Ticketing at Roundabout Theatre Company
“PatronSafe Resale gives venues greater control over the secondary market. When resold tickets follow your policies, patrons find legitimate tickets, staff avoid last-minute headaches, and organizations gain fresh audience data—instead of frustration.”
Matt ZarracinaCo-Founder & CEO of True Tickets
EVERY STEP, UNDER CONTROL

HOW IT WORKS

Dynamic QR codes protect each ticket and refresh automatically—ensuring your rules are followed and patrons end up with valid tickets at the door.
1
Configure Rules in Tessitura
Enable PatronSafe Resale and set rules by event, constituent, price type, or order.
2
“Resell” Button Appears
Eligible tickets show a **Resell** button in each patron’s digital wallet.
3
List in Three Taps
Patrons set their payout within your price & timing limits—no support tickets needed.
4
Instant Transfer & CRM Sync
When a ticket sells, it auto-transfers; the full chain of custody logs in Tessitura.
5
Auto-Post to 12 + Marketplaces
Listings go live via Victory Live (your choice: StubHub, SeatGeek, Vivid Seats, and more).
6
Stripe Payouts + Venue Commission
Sellers get paid after the event; your commission flows back automatically.

RECLAIM THE RESALE EXPERIENCE

Trusted by Arts Organizations Nationwide

PatronSafe Ticket Resale is already live at Walton Arts Center in Fayetteville, Arkansas, one of the region’s premier nonprofit performing arts venues. Additional venues, including Dr. Phillips Center in Orlando, the Roundabout Theatre in New York City, and the San Diego Symphony, are slated to onboard this summer. Early adopters are already seeing operational benefits and stronger data visibility from resale activity:

  • 100% of resale buyers logged to Tessitura: Every resale buyer is automatically recorded in your CRM, giving you full visibility into who’s actually attending—even when the original ticket holder can’t.
  • Zero front-of-house confusion from resold tickets: Resold tickets are delivered via dynamic QR codes, preventing fraud and ensuring a smooth check-in experience. No screenshots. No surprises at the door.

EVERYTHING YOU NEED TO GET STARTED

  • A Step-by-step guide to implementation and configuration
  • Templates and sample copy you can use for patron communication
  • A Guide to configuring Tessitura to enable resale and manage rules
 
Access the PatronSafe Starter Kit

Available exclusively to current True Tickets clients—email support@true-tickets.com for the password

  • An overview of how finance and settlement processes work
  • Answers to other frequently asked questions
  • Next Steps and how to get support

FAQ

Curious how PatronSafe works—or what it takes to get started? These quick answers cover the essentials for venues exploring resale control for the first time.

What is PatronSafe Ticket Resale?

PatronSafe Ticket Resale is a resale control feature included with every True Tickets license. It empowers venues to define resale rules, enforce fair pricing, and add every buyer to their CRM—even when tickets are sold on third-party marketplaces. Single sign-on is required so buyers can access tickets in the digital wallet.
Is there an additional cost to enable resale?

No. PatronSafe Ticket Resale is built into your True Tickets license at no additional cost to the venue, though single sign-on is required so buyers can access tickets in the digital wallet.
How does resale benefit our organization?
  • You stay in control of how resale works
  • You expand your audience with buyer data added to Tessitura
  • You eliminate patron confusion at the door with dynamic QR code delivery
  • You may earn commission on resold tickets
Can we choose which events or tickets are eligible for resale? Yes. You can enable or disable resale by performance, price type, constituent, or even at the order level.
How does PatronSafe Ticket Resale prevent scalping or fraud? Resold tickets are delivered through True Tickets using secure, dynamic QR codes that rotate automatically. You set the minimum and maximum resale prices and control which marketplaces listings appear on.
Where are resale tickets listed? Listings are distributed to approved resale marketplaces, including major platforms like StubHub, SeatGeek, and Vivid Seats—only the channels you approve.
Will my organization know who the resale buyer is? Yes. Every resale buyer’s name and email are captured and synced into Tessitura.
Do patrons need to download anything to resell? No apps or passwords required. Sellers list their ticket right from the wallet. Buyers receive tickets seamlessly via dynamic QR code.
Can I test it before enabling broadly? Yes. We recommend starting with a limited pilot—one production or performance—so your team can experience the setup and patron experience firsthand.
How do we get started? Email support@true-tickets.com for the password to the Starter Kit. There you'll have access to implementation checklists, configuration guides, and rollout best practices. When you're ready to get started email support@true-tickets.com to activate your PatronSafe Ticket Resale capabilities.
Who can resell tickets using PatronSafe? PatronSafe Ticket Resale is currently only supported for U.S.-based ticket holders. Buyers can purchase resold tickets from anywhere, but to list tickets for resale, sellers must have a valid U.S. address and meet Stripe’s U.S. payout requirements.
How do sellers receive payment when their tickets resell? To receive payment, sellers must set up a Stripe account in the digital ticket wallet. They’ll be prompted to do so when listing a ticket. If the setup isn’t complete, they’ll continue to see a reminder until it is.

GET DIRECTLY IN TOUCH.

Need a hand? Our customer-care team, press desk, and sales/marketing crew are each just an email away—drop the right group a line and we’ll get back to you fast.

Customer Service

support@true-tickets.com
Tel: 855-878-3849
Press Inquiries

crystal@thepresshouse.com
Tel: 832-724-4396
Sales/Marketing Inquiries

info@true-tickets.com
Tel: 917-207-4505